Identifying A New Species


Inspired by night vision technology, we shot the Nike AM90 'New Species', referencing the covert technologies used in the identification of ‘new species’ and the silhouette’s signature green colour, we worked with Nike and Size on this latest Air Max 90 release.

Featuring both mens and women's styling, positioning Size as the authority on styling that silhouette.

Shot by Oskar Proctor
Styled by Ignacio De Tiedra
Set Design by Louis Gibson